Daniel Felice

July NameSeek Stats

// August 3rd, 2008 // Projects

July was an interesting month for NameSeek. Hits have continued to build on June and there were a lot of very nice high quality domain names added to the listings.

There have been a few sites that have been launched in competition with NameSeek, however this has not seemed to had any effect on hits for the month. If anything hits have improved.

Traffic

There were less unique visitors to the site in July, however the number of visits improved as did the number of page views.

Traffic still is mostly coming from Australia, with about 90% of all hits – which is a good thing as the site is directed at an Australian audience. The rest of the traffic is made up by users visiting from the USA, UK and Asia.

Over 65% of all hits were from direct type-ins or bookmarks, with only 3% coming from search engines and the rest from referrers. Top referrers were Australian broadband based forum Whirlpool and Australian Webmaster. The remainder of referrers were mostly Domain Name based websites such as Domain Informer, Domain News, DNForum.com and DNTrade.com.au.

Site Stats

Domain name listings on the site increase by over 100% in July, which most of them being good quality names that should fetch some good prices.

The number of users registered on the site doubled, with all of them listing domain names for sale.

There are currently a handful of bids, however we are still yet to report our first sale. I am a little disappointed that NameSeek is still yet to complete any sales. I removed any commission charges half way through the month, however while the number of listings increase, there were no interested buyers. Hopefully this will change in the coming month.

Revenue

Now that listings and sales are 100% free of any charges, except adding a domain to the “Showcase”, I have to concentrate a lot more on my advertising programs and affiliate marketing.

I am currently running a few ads on the site, however these are yet to convert into any sales. I clearly have to do a complete overhaul of the advertising programs ont he site and will be doing so in the coming weeks. This will be the only stream of income from the site so it has to be effective.

The ads are getting clicks, however no one is buying anything from the websites they are clicking. The ads on the site at the moment, apart from Google, are sales based, though I am going to look at CPC advertising.

So all up it wasn’t a bad month for NameSeek. While the site is still not making any money, nor has it had any sales, hits remain strong and it is continuing to grow.

I think a lot has to do with the .AU domain name market still being in its early stages. Once the market picks up, so will NameSeek. Until then I think I am going to have to ride it out and not be too discouraged.

In August I will concentrate on promoting the site in the search engines as only 3% of all hits came from search engines, and also look at the advertising programs on the site. I am also planning a refresh of the design of the site which may help improve things a little.

Thanks for all your support!